Let My People Go Surfing

Let My People Go Surfing is Yvon Chouinard's combination auto-biography and call to action. Chouinard's managed to accomplish a lot and the biographical part of the book is a good read on its own. After that he goes into the various philosophies regarding Patagonia's products and corporate operations. While some bits are not generally applicable, the design philosophy in particular is useful to anyone trying to make a high quality product. The thirty pages on product design alone make this book worthwhile.